Over 20 Percent of Sales from Last Month’s American Food Fair Destined for the International Marketplace

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NASDA’s 2017 American Food Fair Pavilion at the NRA Show, held May 20-23, set new records for exhibits and exhibit space sold.  The 2017 show, featuring 97 exhibitors, increased in square footage to 12,600 net square feet, a nearly 33% increase from the year before. The almost 19% increase in exhibiting entities included five NASDA Members – Illinois, Michigan, Minnesota, Wisconsin and Hawaii.  Exhibitors in this year’s show reported $40.9 million in sales (actual and projected) with over 20 percent destined for overseas markets.

Looking forward to 2018, over 90 percent of the show floor is committed, including the addition of two new state pavilions featuring products from Indiana and Maine.  NASDA produces the American Food Fair with funds provided by the U.S. Department of Agriculture’s Foreign Agricultural Service Market Access Program, a top priority for NASDA in the next Farm Bill. For every $1 invested in MAP, $24 is returned in export revenue to farmers, ranchers, and value-added food producers.  For more information about NASDA’s Trade Show activities, visit tradeshows.nasda.org.