American Food Fair (AFF) continues to offer exhibitors new perspectives on the global marketplace. Our goal is to help you arrange high value meetings at a reasonable cost and to provide the background information you need to make intelligent decisions when pursuing international opportunities. National Association of State Departments of Agriculture (NASDA), working with our partners at the Foreign Agricultural Service (FAS) and four State Regional Trade Groups (SRTGs), will continue to offer pre-show and on-site export assistance, information and programs. AFF attracts international attendees from every continent in the world. Many AFF exhibitors have found AFF to be a perfect segue to other programs offered through FAS and the SRTGs. AFF at NRA is a great way for you to explore the growing number of opportunities and learn about overcoming the challenges of export sales.
The pavilions sponsored by the State Departments of Agriculture will play an essential role in the 2017 American Food Fair. The State Departments of Agriculture actively recruit export-ready companies from their states. Companies exhibiting in state-sponsored pavilions enjoy the extra benefits that many states provide, which often include subsidizing expenses; providing additional promotional opportunities; supplying special state-specific decor; providing furniture, accessories, drayage, cleaning, and more. Please contact Show Management for a comprehensive list of State Departments of Agriculture.
To receive an Exhibit Space Application via U.S. Postal Service or for assistance in choosing your exhibit space, please contact us via email (firstname.lastname@example.org) or call Janet Williams at 703-259-6120 Sign up early to take full advantage of the promotional opportunities associated with exhibiting!
Market Access Program
The USDA’s Foreign Agricultural Service (FAS) funded Branded Program supports the promotion of food and agricultural products overseas. First-time exhibitors may be reimbursed 50% of expenses like exhibiting fees, marketing and promotional activities, set-up, rentals and freight. For more information about the Market Access Program (MAP) sponsored by the FAS, please contact Janet Williams at 703-259-6120.
The AFF Exhibitor List provides foreign buyers with contact information of qualified U.S. Suppliers of Agricultural products. Buyers use this service to find U.S. companies that their business requires, and use the features available to contact suppliers directly to establish a time to get together at the show. The Exhibit Planner is free and easy to use enabling buyers to review exhibitors, research information on specific manufacturers, plan their visits to exhibits and follow up with business prospects.
Exhibitor Success Guide
One of the most effective ways to ensure a successful event is to execute a complete marketing plan based on your company's goals prior to the show. Investing time in advance can improve your results before, during, and long after the event. Please click here for the Exhibitor Success Guide.
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